The internet has turned the art world just about upside down by making it possible for art lovers to find and buy unique pieces of one-of-a-kind artworks, right from the comfort of their home. But for those who appreciate the nuances of texture and dimension, buying art online can feel like a leap of faith.
If you are looking to add to your collection, buying online is certainly worth trying and what’s more is that it is really easy, especially if you keep these tips in mind:
Only buy from a trustworthy seller
Finding a reputable online art shop is a must because you don’t want to lose out on your money. When shopping online for your art, always look for established galleries or artists with a proven track record. To find out more about the seller, look at their website for artist bios, read their return policies, and only ever buy from a website with secure payment gateways. You should also read reviews from past customers, as these can also be a valuable resource.
Read all the information about the art
While online photos are a great starting point, don’t underestimate the power of description. The description should give you all the details about the artwork’s medium, size, and dimensions. Reputable shops will also often include scale comparisons or additional photos from different angles.
Make sure that you choose the right size
Selecting the right size art for your space is naturally a must. Measure your intended wall space and consider the distance from which you’ll be viewing the piece. Many shops will provide online tools that will allow you to virtually “place” the artwork on your wall using the dimensions provided.
Think about the frame
Frames can completely change the way that the artwork looks, and depending on the frame you choose, it could also greatly increase the overall price of the art you are buying. Some online shops might include framing options, but it’s also worth looking for local framers who can customise the frame to complement the piece and your décor.

Get to know the artist
Take time to dig a little bit into the artist’s background and body of work. Does their style resonate with you? Is there a story behind the piece that piques your interest? Understanding the artist’s inspiration can deepen your connection to the artwork.
Enjoy the whole process
Art is a personal investment. Don’t rush the process. Browse through various collections, create wishlists, and revisit pieces that capture your eye. Ultimately, the artwork you choose should spark joy and inspire you for years to come.
Don’t be shy to ask
Most online shops have responsive customer service teams. Don’t hesitate to ask questions about the artwork, the artist, or the shipping process. A good gallery will be happy to provide additional information to ensure you make an informed decision.
The Joy of the Hunt
Remember, buying art online should be an enjoyable exploration. Take your time, follow your instincts, and trust your taste.